If a blogger’s laptop dies

July 24, 2014

If a blogger’s laptop dies, she’s going to cry into her coffee. After she cries into her coffee, she’s going to want a quick solution. When she drops it off to be fixed, she’ll make sure her tablet is charged. Then she’ll log onto Facebook and Twitter and vent to all her friends. Her friends will be supportive, but …

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Sometimes mama misses marketing strategy

February 4, 2013

I didn’t watch much of the Super Bowl last night.  For the first quarter, I had a 22 month old crawling all over me asking for “skatchies.”  That’s back scratches for you that don’t speak toddler. I spent the second quarter on Twitter watching for reactions to the commercials and then I had to put the …

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YOU are a brand too!

August 5, 2011

Social Media Consulting.  Blogger Relations.  Community Engagement. Consumer Outreach. These are all words we as bloggers hear and use on a daily basis.  We work hard to create a name for ourselves and develop strong relationships with brands that we love and adore.  But I am amazed at how many people I come across that …

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Donkeys and Overalls

September 16, 2010

Yesterday was a fascinating day.  It reminded me why marketing intrigues me so much.  There are some amazing, creative ideas out there…and then there are some that are just bad. In the morning, I was scanning the internet for all the latest and greatest news when I stumbed upon the highly hyped announcement of the new …

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Inside the Marketing: Securing Product Reviews

February 17, 2010

Welcome to the second segment of Inside the Marketing, where I talk specifically about what I do at Scandinavian Child, as well as answer some of your specific questions about marketing in general. Please email me if you have any ideas on a topic segment.If there is one thing that constantly amazes me as I …

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